We are a small family-run business based in the heart of Yorkshire! Our mission is to make fitness accessible and enjoyable for everyone, regardless of their fitness level, age or location.

We set out to create fun motivational challenges to encourage individuals and families to lead active and healthier lives. As even with widespread awareness of the benefits of physical activity and healthy living, many people still lead sedentary lifestyles and we want to change that by making fitness fun and rewarding!

We provide virtual races and long distance challenges as motivation for participants to reach their goals and stay focused each month on achieving the distance they set out to achieve. Our challenges are themed on real routes throughout the world and in addition to this, we also offer fun-themed challenges.

We also design funky running T-Shirts and Finisher T-Shirts! Not only do we want to motivate you, but we want you to stand out and feel good too with our bright and bold high quality technical t-shirts and headbands.

On completion of your race or challenge, we send out a medal of achievement in the post. All medals are bespoke designs created in-house and we partner with the best race medal manufacturers in the world to ensure quality and finest detail.

We are global! We post our medals and clothing across the world. Simply choose standard international shipping or tracked international shipping.

We raise thousands of pounds for charity every year. We run select virtual races to raise funds for charity and this will be specified in the product listing. We encourage fundraising for our races as it can be a great way to maximise the amount each charity receives as it really makes a difference.

By entering into one of our races or challenges, you are planting a tree! It is our aim to be more responsible as a business and reduce our carbon footprint through the Ecologi scheme. You will find at the bottom of this page how many trees have been planted so far since we started the scheme 18 months ago, this badge is updated automatically through Ecologi. To view our live tree planting information click here

All virtual challenges can be completed by methods you choose such as walking, running, cycling, swimming, rowing, a combination of methods and more.  

You can complete our challenges within 6 months of signing up meaning everybody can achieve their medals, no matter what age or fitness level.

What are you waiting for? Start collecting your medals and reach your fitness goals today with our series of Virtual Races and long distance challenges